rePurpose Anant Pranay

Hindi (अनंत प्रणय): Endless Love

Maharashtra, India

A female empowerment project: run by women, and supporting female waste pickers to get formal jobs in the waste sector.

6,229,639

lbs of plastic waste removed

112

waste workers formally employed
Plastic Waste Management in India
Female empowerment
Urban
Nature-bound

rePurpose Global Impact Framework in action

The BASE Framework is our leading impact creation process that is the strong foundation for each rePurpose Global plastic recovery impact project. This framework ensures that our interventions in each geography create additional, impactful and verifiable outcomes.

1. Baseline
Pollution and Exploitation
  • Only 1% of multi-layer plastics were managed through formal collection
  • Women waste pickers have no access to PPE, toilets, water, or shelter - and there is a constant threat of abuse and violence
2. Additionality
New Collection Systems and Worker Inclusion Program
  • Increase collection rates
  • Incentivizing collection of low-value plastic
3. Solution
Solution for Anant Pranay
  • Engaging and upskilling women in the process, while offering stable incomes
  • Reliable and consistent household collections
  • Transportation to appropriate end of life

4. Evaluation
Thorough audit and assurance process
  • Plastic recovered through each project is tracked and traced via reTrace technology.
  • Through the year, in line with a comprehensive guide to audit and assurance, each project undergoes multiple audits for environmental compliance and social safeguards. These are carried out by both internal and external teams.

Impact Guaranteed with rePurpose Global’s Proprietary Technology - reTrace

reTrace™ is rePurpose Global's proprietary technology tool for impact verification.

Every kilogram of plastic waste is recorded, uploaded, and verified through a chain-of-custody approach.


reTrace™ makes all impact data readily available for regular third-party audits.

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