10. Verified Plastic Recovery - impact so far

Through our projects rePurpose Global – and our coalition – have prevented more than 25 million kg of plastic from becoming pollution. That’s over 56 million lbs, and the equivalent of around 1.4 billion plastic water bottles that were recovered instead of polluting natural ecosystems, or around 5 billion plastic shopping bags. (Data true in March 2023).

This has been achieved since rePurpose Global began running a small number of impact projects to recover plastic in 2019. The number increases daily. In fact, 2023 was our most impactful year yet. Our projects collected and recovered over 14.7 million kg (32.5 million lbs) of nature-bound plastic waste in 2023.

rePurpose Global’s impact projects protect coastlines and other ecosystems in Indonesia, India, Kenya, Cameroon, Colombia, and the Dominican Republic. These regions include the homes of precious coral reef systems, river estuaries flowing through biodiverse national parks, whale birthing sanctuaries, and - no less importantly - human habitation.

As a result of our VPR work at least 1 million people experience improved waste management services in their region every day.

And, in 2023 alone, over 2,300 waste workers were supported through the projects, with fairer incomes, safer jobs, and more dignified work. Almost two-thirds of these workers are female (64%), and benefit from rePurpose Global’s stringent equality and female empowerment protocols.

This has all been made possible thanks to the support of over 300 brand partners, as well as a wide ecosystem of supporters, advisors and experts.